Bulgari’s Jonathan Brinbaum on Bringing Value and Volume Back Together in Swiss Watchmaking

“AI Has No Taste”: Antonio Carriero on GEO, Desirability and the Machine-Mediated Watch Market

The 1916 Company’s John Shmerler on why the secondary watch market’s growth spurt is just getting started

Cyrille Vigneron: The Luxury Industry Is Waiting for a Recovery That Isn’t Coming

Luxury’s Old Playbook Is Running Out of Road, Warns IMD’s Stéphane Girod

Davide Cerrato on Bremont’s Turnaround: Fewer Watches, Firmer Prices, a Trip to the Moon

The Architect of Private Luxury: Guido Terreni on Parmigiani’s Relaunch and the Future of Independent Watchmaking

How Acqua di Parma Is Navigating a Polarised Fragrance Market Without Losing Its Identity

Ten Years in the Desert: How Hind Seddiqi Built the Watch World’s Most Coveted Gathering

Swiss Watchmaking’s Most Seasoned Voice on Why the Industry’s High End Has Nothing to Fear