Ten years ago, Dubai Watch Week was an outlier with ambitions that seemed, at best, optimistic. Today it has a waiting list of brands, a Rolex CEO on its stage, and no intention of becoming anything other than exactly what it always was.
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LEADERS7 min read
Rapha’s Fran Millar on Rebuilding a Brand from the Inside Out
Rapha built one of cycling’s most devoted communities, then spent seven years diluting the very identity that made it matter. Fran Millar, appointed chief executive in September 2024, is now tasked with winning it back.
LEADERS7 min read
Swiss Watchmaking’s Most Seasoned Voice on Why the Industry’s High End Has Nothing to Fear
Jean-Claude Biver has spent five decades navigating every crisis the Swiss watch industry has produced and his verdict on the current one is consistent with all of them. The high end does not sell watches. It sells dreams, desire and eternity. That, he argues, is precisely why it has nothing to fear.
LEADERS6 min read
India’s Titan: The Watchmaker That Wants to Rewrite the Rules of Luxury
As Swiss watch exports contract and the mid-range empties out, an Indian giant with 200 million watches sold and a $46,000 tourbillon in its portfolio is quietly assembling a case that the establishment may find difficult to dismiss.
LEADERS9 min read
Max Büsser on Risk, Creativity and the Unlikely Empire of MB&F
Twenty years after founding MB&F on instinct, insufficient capital, and an unfinished sketch, Maximilian Büsser reflects on what it costs and what it takes to build a creative brand that refuses to grow up
LEADERS8 min read
Market Share Over Market Size: Jean-Christophe Babin on Bulgari’s Record Year Amid Industry Decline
While LVMH reported declining revenues and the Swiss watch industry contracted in 2025, Bulgari CEO Jean-Christophe Babin delivered record results across jewellery, watches, and hotels – revealing why passion and market share gains matter more than market conditions.
LEADERS9 min read
How Polestar CEO Michael Lohscheller Is Steering the EV Brand Toward Profitability
With 34% sales growth, a younger customer base, and an unwavering commitment to sustainability, the Swedish electric carmaker is proving that challenger brands can thrive in a market dominated by legacy giants
LEADERS9 min read
H. Moser & Cie’s CEO on Why Independent Brands Are Outperforming Luxury Conglomerates
Whilst major watch groups struggle with market uncertainty, Switzerland’s independent watchmakers are thriving – and H. Moser & Cie’s remarkable transformation reveals precisely why
