Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.
Sophie
Doran
Creative Strategist, Digital
Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.
Latest articles from
Sophie
RETAIL5 min read
Luxury Conglomerates Have Their Day in Court
All the latest from on-going counterfeit, copyright and patent disputes, instigated by Louis Vuitton, Hermès, Richemont, Christian Louboutin & Gucci
DIGITAL2 min read
The Top 50 Most-Searched for Luxury Brands in the United States
Digital Luxury Group and Luxury Society join forces to reveal the ranking of the top 50 most-searched for luxury brands on search engines in the United States in 2011 Digital…
LEADERS7 min read
Middle East Meets West: Lama el Moatassem, Toujouri
Lama el Moatassem, creative director of Toujouri, looks both east & west to fuse Middle Eastern aesthetics with the manufacturing nous and technologies of Europe & Asia
DIGITAL3 min read
How to Reach the Digital Affluent Male
There are 19 million affluent men on the Internet according to iProspect, and they are researching, shopping and spending more than ever before Reaching the affluent male online has perhaps…
CAMPAIGNS7 min read
The Latest Digital: Gucci, Estée Lauder & Stella McCartney
Just months into 2012, both luxury brands & consumers show a commitment to integrating technologies and building connections between online & offline communications Pinterest drives almost as much referral traffic…
DIGITAL10 min read
The Most Profitable Marketing Channel: Nick Heys, Emailvision
Nick Heys, founder and CEO of Emailvison, reveals why direct email marketing is still by far the most profitable marketing channel on the planet
DIGITAL8 min read
The Latest Digital: IWC, Chloé & Christian Louboutin
IWC takes on Apple’s Newsstand, Chloé debuts an Instagram inspired mobile photo competition, whilst Christian Louboutin launches e-Commerce in Europe
DIGITAL6 min read
What Pinterest Means For Luxury Brands
Pinterest is said to be the fastest-growing website ever, with over 17 million users visiting every month, but what concrete opportunities does the site present for luxury brands?
CONSUMERS4 min read
Attracting and Serving China’s Global Luxury Consumer
Renee Hartmann, co-Founder of China Luxury Network, shares the key insights from its recently released report: “Serving the Global Chinese Consumer
RETAIL10 min read
The Latest Boutiques: Chanel, Tom Ford & Valentino
The latest openings from Dior, Stella McCartney, Hysek, Neiman Marcus and Panerai, in Taiwan, London, Shanghai, San Francisco and Singapore
