Lydianne Yap

Lydianne is a seasoned marketing and communications professional with over a decade of experience in the luxury industry. Having spent six years in Shanghai, she also has a deep understanding of China’s evolving luxury landscape. Currently Global Marketing & Communications Director at DLG, she previously led marketing efforts for DLG China. Before that, she honed her editorial expertise at Prestige in Singapore and later as China Editor of Luxury Society.

Lydianne

Yap

Global Marketing & Communications Director

Latest articles from

Lydianne

DIGITAL

The Great Divide: How AI Is Reshaping Luxury’s Competitive Landscape

The luxury industry’s first comprehensive AI survey reveals a sector at a crossroads. The majority of executives agree adoption cannot be delayed, yet data fragmentation and talent gaps threaten to separate winners from laggards in the race toward transformation.

LEADERS

Audemars Piguet’s CEO on Turning the Perfect Storm into the Perfect Opportunity

“We can’t stand still – even when we’re doing well”: Ilaria Resta on why the Swiss watchmaker is still reinventing itself on its 150th anniversary

LEADERS

The New Golf Economy: How Guy Kinnings Is Building Luxury’s Most Dynamic Sporting Platform

As golf sheds its traditional image and attracts younger, affluent audiences, DP World Tour CEO Guy Kinnings reveals the strategy transforming the sport into a must-watch spectacle for luxury brands and consumers alike

LEADERS

Beyond the Capitalism of More: François-Henry Bennahmias on Redefining Luxury Business for a New Era

The former Audemars Piguet CEO reveals how his new venture, The Honourable Merchants Group, aims to transform luxury through “better” rather than “more” – challenging an industry obsessed with endless growth.

LEADERS

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In an industry increasingly dominated by conglomerates, Richard Mille stands as proof that independence breeds excellence – and extraordinary results

CONSUMERS

China’s Luxury Recovery Gains Momentum: Is the Market’s Decline Finally Bottoming Out?

As consecutive quarters of improvement signal the end of China’s luxury downturn, industry expert Jacques Roizen reveals the categories driving the turnaround and the brands emerging as winners.

LEADERS

Beyond the Tourist Trail: How Original Travel Is Redefining Post-Pandemic Era Luxury Vacations

As overtourism threatens iconic destinations and luxury consumers seek deeper meaning in their travels, Original Travel’s Tom Barber reveals how the industry is adapting to a world where authentic experiences matter most

LEADERS

Breitling’s Bold Gamble: How CEO Georges Kern Is Navigating Tariffs and Transforming Its Luxury Strategy

From its high profile NFL partnership to grey market risks, the Swiss watchmaker’s chief executive reveals how luxury brands must engage in strategic market diversification whilst seizing new growth opportunities.

LEADERS

The Watch Industry’s Reality Check: HODINKEE’s Ben Clymer on Pricing, AI, and the Future of Watchmaking

As Swiss watchmaking faces unprecedented challenges from inflated pricing to digital disruption, one of the industry’s most influential voices calls for a return to fundamentals

LEADERS

Why Independence Is Everything: Richard Mille’s Peter Harrison on Building a Luxury Watch Empire

In an industry increasingly dominated by conglomerates, Richard Mille stands as proof that independence breeds excellence – and extraordinary results