Lydianne Yap

Lydianne is a seasoned marketing and communications professional with over a decade of experience in the luxury industry. Having spent six years in Shanghai, she also has a deep understanding of China’s evolving luxury landscape. Currently Global Marketing & Communications Director at DLG, she previously led marketing efforts for DLG China. Before that, she honed her editorial expertise at Prestige in Singapore and later as China Editor of Luxury Society.

Lydianne

Yap

Global Marketing & Communications Director

Latest articles from

Lydianne

LEADERS

Beyond the Capitalism of More: François-Henry Bennahmias on Redefining Luxury Business for a New Era

The former Audemars Piguet CEO reveals how his new venture, The Honourable Merchants Group, aims to transform luxury through “better” rather than “more” – challenging an industry obsessed with endless growth.

CONSUMERS

China’s Luxury Recovery Gains Momentum: Is the Market’s Decline Finally Bottoming Out?

As consecutive quarters of improvement signal the end of China’s luxury downturn, industry expert Jacques Roizen reveals the categories driving the turnaround and the brands emerging as winners.

LEADERS

Beyond the Tourist Trail: How Original Travel Is Redefining Post-Pandemic Era Luxury Vacations

As overtourism threatens iconic destinations and luxury consumers seek deeper meaning in their travels, Original Travel’s Tom Barber reveals how the industry is adapting to a world where authentic experiences matter most

LEADERS

Breitling’s Bold Gamble: How CEO Georges Kern Is Navigating Tariffs and Transforming Its Luxury Strategy

From its high profile NFL partnership to grey market risks, the Swiss watchmaker’s chief executive reveals how luxury brands must engage in strategic market diversification whilst seizing new growth opportunities.

LEADERS

The Watch Industry’s Reality Check: HODINKEE’s Ben Clymer on Pricing, AI, and the Future of Watchmaking

As Swiss watchmaking faces unprecedented challenges from inflated pricing to digital disruption, one of the industry’s most influential voices calls for a return to fundamentals

LEADERS

Why Independence Is Everything: Richard Mille’s Peter Harrison on Building a Luxury Watch Empire

In an industry increasingly dominated by conglomerates, Richard Mille stands as proof that independence breeds excellence – and extraordinary results

RETAIL

Exclusive DLG Research: How 140 Million Searches Reveal Swiss Watch Brands’ Rising US Dependency

DLG’s Partner & AI Innovation Director Benjamin Dubuc and Founder & CEO David Sadigh examine how proposed trade policies threaten luxury watchmakers with unprecedented US market exposure reaching 25% for leading brands

LEADERS

Breaking Waves: How Explora Journeys is Redefining Ocean Travel for the Modern Elite

As traditional hospitality giants set sail and new demographics embrace cruise holidays, the sector is experiencing unprecedented growth whilst challenging long-held perceptions about luxury cruising shares Anna Nash, President of Explora Journeys.

LEADERS

Pre-Owned Luxury Watches Are Redefining Retail, says Watchfinder & Co.’s CEO

As the boundaries between new and pre-owned luxury watches continue to blur, Watchfinder & Co. CEO Arjen van de Vall is witnessing a fundamental shift in how consumers – particularly younger generations – approach luxury timepiece ownership and investment.

LEADERS

The End of the Golden Age: Luxury Brands Must Innovate or Risk Irrelevance

As the post-pandemic spending spree slows, industry expert Luca Solca warns that aggressive pricing without innovation has left many brands vulnerable