Luxury Society’s selection of news articles that are not to be missed this week.
Redefine Tmall: A Mega App beyond Transaction
The Luxury Maisons’ Tmall Imperative report release by DLG guides luxury brands in optimising their…
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Luxury Society’s selection of news articles that are not to be missed this week.
1. Welcome to China’s KOL Clone Factories
They are admired by millions of young fans for their looks, style and seeming authenticity, but behind the scenes, many of China’s digital influencers are the product of opaque incubators.
Read this on Business of Fashion.
2. Luxury’s Chess Masters Prepare for a New Game
A series of strategic shifts in the boardrooms and back rooms of the world’s biggest luxury groups — LVMH, Kering and Richemont — has been underway in recent months.
Read this on The New York Times.
3. Prada Revives Archive Prints For MyTheresa Tie-Up
For its second collaboration with Munich-based e-tailer MyTheresa.com, Prada has revisited some of its most recognisable prints.
Read this on Vogue.
4. Genderless Makeup Brand Jecca Is L'Oréal's Latest Startup Squeeze
Makeup has no gender. That’s according to Jessica Blacker, the British founder of rising unisex makeup startup Jecca.
Read this on Forbes.
5. Richemont Retools For A Changing 21st Century Marketplace
How the giant watch group is dealing with e-commerce, the grey market, a wholesale watch slump, the pre-owned watch boom, and more.
Read this on Hodinkee.
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