Christian Dior debuts in Sao Paulo & Valentino unveils its refurbished Paris boutique, as Berluti expands in Asia and Lanvin launches its first menswear store
The Latest Boutiques: Berluti, Lanvin & Vacheron Constantin

Over the last decade, collaborations between luxury brands and contemporary artists have gone beyond mere artistic partnerships towards a new kind of luxury branding.
PARIS – Art and fashion have always developed side by side, for fashion, like art, often gives visual expression to the cultural zeitgeist. During the 1920s, Salvador Dalí created dresses for Coco Chanel and Elsa Schiapparelli. In the 1930s, Ferragamo’s shoes commissioned designs for advertisements from Futurist painter Lucio Venna, while Gianni Versace commissioned works from artists such as Alighiero Boetti and Roy Lichtenstein for the launch of his collections. Yves Saint Laurent’s vast art collection, recently auctioned at Christie’s in Paris, testified to his great love of art and revealed the influence of a variety of artists on his own designs.
In the 1980s, relationships between luxury brands and artists were advanced when Alain Dominique Perrin created the Fondation Cartier. In the Fondation Cartier pour l’Art Contemporain, a book marking the foundation’s 20th anniversary, Perrin says he makes “a connection between all the different sorts of arts, and luxury goods are a kind of art. Luxury goods are handicrafts of art, applied art.”
The Fondation Cartier pour l’Art Contemparain building in Paris
Christian Dior debuts in Sao Paulo & Valentino unveils its refurbished Paris boutique, as Berluti expands in Asia and Lanvin launches its first menswear store
Christian Dior debuts in Sao Paulo & Valentino unveils its refurbished Paris boutique, as Berluti expands in Asia and Lanvin launches its first menswear store
CBRE has released its Global Retail View for Q4 2012, and with it, exposed the 10 most expensive prime retail markets in the world. Hong Kong tops the list, where it costs more than €35,000 per square-metre, per annum, to rent a retail store. Somewhat unsurprisingly New York, London and Paris round out the top four.
But creeping into the top ten are cities like Sydney, Melbourne and – for the first time – Beijing, nestled between global shopping destinations and wealth centres such as Tokyo, Zurich and Moscow.
“With the strong momentum driving the China retail industry and the China economy as a whole, it comes as no surprise that Beijing is featured in the top 10 list,” explained CBRE Retail Asia Executive Director, Sebastian Skiff to Jing Daily.
“ Sydney, Melbourne & Beijing rank in the top 10 most expensive prime retail markets in the world ”
“We expect consumer market performance to provide, albeit at a healthier pace, the continued background for growth over the next 2 to 3 years in the retail property market. Our view is that both the consumer and retailer will be focusing more on quality rather than quantity.”
According to the study, rising prices in Beijing follow what’s being seen in other top ten markets – among them London, Paris and Sydney – historically low construction rates of top retail space, which leads to low availability levels and fierce competition.
As brands such as Gucci and Louis Vuitton begin to re-evaluate aggressive expansion strategies, it will be interesting to note the impact on luxury boutique openings in 2013.

Berluti, Hong Kong
Berluti has chosen Hong Kong’s Elements Mall for its 13th monobrand boutique, opening a 160sqm store as part of an aggressive expansion plan for 2013. The LVMH owned menswear house is set to open in Tokyo, New York and Shanghai in the coming twelve months. Osaka boutique pictured
Website: berluti.com
Source: CPP Luxury



Chloé, New York
Chloé has inaugurated its first boutique in New York’s SoHo, spanning 195sqm on Greene Street. The second NYC location houses jewellery, accessories, ready-to-wear, and handbags. The Deco-style boutique has been furnished with Bibendum chairs by Eileen Fray from the twenties and vintage pendant lighting by Curtis Jere.
Dior, Sao Paulo
Christian Dior has opened its first flagship store in Sao Paulo, Brazil, located within the Citade Jardim Mall. Designed by Peter Marino, the boutique has been divided into salons, each dedicated to a different product category including ready to wear, jewellery and watches, shoes, bags and also features a VIP room.
Website: dior.com
Source: Pambianco News



Lanvin, New York
Lanvin has unveiled its first dedicated menswear boutique on New York’s Madison Avenue, the second location to feature the new Lanvin retail concept as conceived by Alber Elbaz in collaboration with MR Architecture & Décor. The 540sqm boutique spans three floors of retail with two additional floors acting as corporate offices for Lanvin.
Website: lanvin.com
Source: Selectism



Poltrona Frau, Dubai
Italian luxury furniture maker Poltrona Frau has unveiled its second UAE showroom in Dubai, occupying 600sqm on Bil Rashid Boulevard, opposite to the prestigious Burj Khalifa Tower. In partnership with Mubadala Development Company, the new showroom features three distinct spaces showcasing pieces by Le Corbusier, Pierre Jeanneret, Cassina, Poltrona Frau and Cappellini.
Website: poltronafrau.com
Source: CPP Luxury



Pomellato, Hong Kong
The current subject of PPR takeover talks, Italian jeweller Pomellato has opened its first boutique in Hong Kong, within the IFC Mall. As part of the brand’s expansion strategy in Asia, the opening will be followed by launches in Beijing, Shanghai and Singapore.
Website: pomellato.com
Source: Luxury Insider



Prada, Kuwait
Prada has opened one of its largest stores in the Middle East in Kuwait, spanning 850sqm over two floors within the Avenues Mall. The second Kuwait flagship, operated in partnership with Al Tayer Insignia, carries a full range of both women and men’s ready to wear, accessories, bags, shoes and eyewear.
Website: prada.com
Source: CPP Luxury



Vacheron Constantin, Los Angeles
Richemont-owned Vacheron Constantin has opened a new flagship store in Beverly Hills, on North Rodeo Drive. The 140sqm space marks the Swiss watchmaker’s 36th mono-brand store worldwide, and fourth in North America. Custom crafted limestone flooring is complimented by sleek showcases and walls finished in fine Venetian plaster.
Website: vacheron-constantin.com
Source: Europastar



Valentino, Paris
Valentino has unveiled its renovated flagship on Paris’s Avenue Montaigne. The retail space has been re-imagined by creative directors Maria Grazia Chiuri and Pierpaolo Piccioli along with architect David Chipperfield. The opening reflects the brand’s renewed focus on its own retailing and the relevance of the city for Valentino.
Website: valentino.com
Source: Pambianco News



Vera Wang, Shanghai
Vera Wang has opened its largest flagship bridal store in Shanghai, spanning 850sqm over two levels, featuring three dressing rooms and one VIP salon. Sydney boutique pictured
The brand’s first Chinese store charges a non-refundable fee of 3,000 Yuan (US$482) to try on bridal gowns for 90 minutes, which will then be deducted from any purchases. The company indicated that the “trying or fitting fee” is a way to protect its designs. Taking photographs and filming is also banned in the store.
Website: verawang.com
Source: Red Luxury
For more in the series of The Latest Boutiques, please see our most recent editions as follows:
– The Latest Boutiques: Patek Philippe, Corneliani & Louis Vuitton
– The Latest Boutiques: Hublot, Audi & Chanel
– The Latest Boutiques: Chloé, Brioni & Shang Xia



Creative Strategist, Digital
Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.