The traditional pillars of luxury – rarity, exclusivity, and artisanal craft are giving way to a new currency. For decades, the industry was defined by the tangible: the precise stitch, the rare skin, the silent atelier. That is no longer enough. As houses such as Louis Vuitton and Dior demonstrate, the industry has shifted from selling objects to brokering cultural capital, and for the modern consumer, luxury is less defined by what one possesses than by the cultural space one inhabits.
Consumers
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The Heirs Are Not Waiting: Why High Net Worth Gen Z Is Already Reshaping Luxury
High net worth Generation Z consumers are influencing luxury brand strategies today, not tomorrow. New research reveals why the industry can no longer defer engagement with the children of affluent families.
China’s Luxury Market Reaches Maturity: Why Brands Must Master Innovation and Optimisation to Win
After years of volatility, China’s luxury sector has reached a critical inflection point where growth through market expansion alone is no longer viable – brands must now compete through innovation and operational excellence
Beyond Fashion: Building the Complete Indian Luxury Ecosystem
“Luxury in India was never just worn – it was lived.” India’s luxury landscape extends far beyond fashion and accessories. From heritage hospitality to wellness rituals and artisanal craft, the country’s affluent consumers have long embraced a holistic interpretation of prestige that global brands are only beginning to understand.
Why India Is Uniquely Built for Sustainable Luxury
As luxury brands accelerate their sustainability agendas, authenticity has become the true differentiator. For India, sustainability is not a new strategy but a timeless heritage – rooted in natural materials, artisanal craft, and cultural preservation – positioning it as a credible partner in shaping responsible luxury.
“Before the West defined slow fashion, India had already woven it into its DNA.”
Luxury’s Data Reckoning in China: When Trust Becomes the Ultimate Currency
Recent high-profile data breaches at LVMH and Kering have exposed a critical vulnerability in luxury’s digital transformation. As regulatory scrutiny intensifies and consumer expectations evolve, protecting customer data has shifted from a compliance requirement to a core element of brand equity in China.
China’s Luxury Recovery Gains Momentum: Is the Market’s Decline Finally Bottoming Out?
As consecutive quarters of improvement signal the end of China’s luxury downturn, industry expert Jacques Roizen reveals the categories driving the turnaround and the brands emerging as winners.
Opinion: The Lost Maison – Why Indian Luxury Needs Its Own Language
What Paris calls a Maison, India has lived through its palaces – but never named.