In August, Geneva held its first watch fair since the global pandemic began, hosted by a select number of brands – big and small – eager to show the world that the luxury watchmaking industry was very much open for business.
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Is LVMH’s Digital Transformation Working?
In the four years since LVMH appointed Ian Rogers to its chief digital officer role, has the former Apple executive managed to help the group transform itself into a digital leader in the luxury space or is there still a long way to go?
Disruptive Skincare Brands Leading The Way Online
The latest research from DLG (Digital Luxury Group) explores the success of the industry’s fastest growing and disruptive beauty brands, and what lessons can be learnt and applied to maintain growth in the ever-changing digital landscape.
Who is Winning The Race To Become America’s Leading Luxury Group?
As the efforts of Tapestry and Capri Holdings begin to build up momentum in the fashion and luxury industry, which company is best placed to take the lead to become America’s leading luxury group?
Off-White Knocks Gucci Off Top Spot as World’s Hottest Brand
Streetwear label Off-White has reclaimed first position as the “hottest brand” for the second time in over a year, according to a quarterly report that ranks the most popular brands and products, complied by fashion search engine Lyst.
Lyst’s Jenny Cossons: “Our Biggest Competitor is Google.”
Less Than 1 Percent of Products Launched This Year Were Sustainable: Report
Vestiaire Collective President Fanny Moizant: “Building Trust Is The Key To Our Success”
How Caran d’Ache’s Influencer Campaign Helped It To Connect To A New Generation
Caran d’Ache’s first foray into influencer marketing helped the iconic Swiss stationery brand reach a new generation of consumers that were aligned with its brand values of heritage, authenticity and creativity in both its home market and abroad.
Excitement and Desirability Key to Mastering Luxury Market Today
Clear brand communication and product innovation are key to creating excitement and desirability in today’s luxury watch market, particularly among younger consumers, according to Patrick Pruniaux, Head of Kering’s Swiss Watchmaking Maisons.