Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.
Sophie
Doran
Creative Strategist, Digital
Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.
Luxury marketers continue to invest in print publishing in attracting affluent and discerning consumers. Targeting them in their homes, yachts and private jets
LEADERS5 min read
10 Must Know Luxury Hotel Designers
A round up of ten of the most prominent hotel designers today including Kelly Wearstler, Pierre Yves Rochon, Alberto Pinto, Hirsch Bedner and Yabu Pushelberg
DIGITAL2 min read
Mobile: The Technology Taking Over the World
70% of the world’s population now own a mobile phone, some further interesting and alarming statistics regarding the ongoing growth of mobile phone usage
CAMPAIGNS3 min read
Humour: The Next Trend in Digital Luxury Marketing?
How Hermès and Stella McCartney are reaching Gen-Y audiences, with the help of amusing viral video marketing campaigns
CAMPAIGNS8 min read
The Latest Luxury Brand Magazines for the iPad
A round up of the latest luxury brand magazines designed for the Apple iPad, featuring Mercedes-Benz, BMW, Jaguar, Omega and Bentley
LEADERS5 min read
The Latest Luxury Executive Appointments
As we discovered in The Talent Agenda, luxury brand executives are industry faithful but company promiscuous, LS presents a round up of who’s moving where in the industry
