Author Image

Sophie Doran

Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.

Author Image
Sophie
Doran
Creative Strategist, Digital

Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.

Latest articles from

Sophie

EVENTS5 min read

Optimism Shines at Frankfurt’s 2011 Motor Show

Whether one was looking for a zero-emission mobility solution or a high-performance fuel-thirsty way to spend €1.6 million, the 2011 Frankfurt Motor Show had vehicles for the guilty, the greedy and the green

DIGITAL8 min read

Jerome Allien, Founder, Boom Mobile

Jerome Allien isn’t convinced that brands are using mobile to its full potential, but remains confident that mobile will soon become the number one device in our lives Jerome Allien…
LEADERS5 min read

Dr Ulrich Bez, CEO, Aston Martin

Dr Ulrich Bez, CEO of Aston Martin, feels that the word luxury is used too freely these days but through sacrifice of the ordinary, his beloved brand has become the epitome of it

CAMPAIGNS5 min read

The Latest Hotels, Bangalore, London & Lagos

India, China, Thailand and Dubai form a distinct focus on the east, with openings by Kempinski, Starwood, Radisson, Hilton and Banyan Tree Kempinski’s Palm Jumeirah hotel and residences, Dubai India,…
DIGITAL8 min read

Kamel Ouadi, EVP, NOWNESS

Kamel Ouadi, global digital media director of Louis Vuitton and EVP of NOWNESS, tells us why traditional advertising models never fully answered the core objectives of the luxury market