Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.
Sophie
Doran
Creative Strategist, Digital
Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.
Latest articles from
Sophie
CONSUMERS3 min read
Luxury Timepiece Brands Using Craftsmanship in Video
The second in our series of listings, exploring how various luxury sectors are using craftsmanship and video to best express their savoir faire
RETAIL5 min read
The Latest Investments: Bruno Cucinelli, Sonia Rykiel & Net-a-Porter
Net-a-Porter prepares to launch in China, through its acquisition of Adrienne Ma’s e-commerce platform Shouke, as Bruno Cucinelli prepares an IPO for the Milan bourse
CONSUMERS5 min read
Behind the Bonus: Discretionary Income and Luxury Spending
Wall Street has trimmed 2011 discretionary pay, political pressure forced RBS chief Stephen Hester to forgo his £1 million bonus, but what does this all mean for luxury spending?
DIGITAL10 min read
Music: The Next Luxury Frontier?
Why have so few luxury brands dared to take musical marketing beyond catwalk DJ’s, musicians as ambassadors or zeitgeist-relevant accompaniments to advertising?
CAMPAIGNS6 min read
The Latest Hotels, Mumbai, Moscow & Riviera Maya
Luxury hotel brands get creative when it comes to differentiation, incorporating travelling photography exhibitions, perfume butlers and studio visits into their offerings
LEADERS4 min read
A Calm Confidence for Haute Horlogerie
Optimism prevailed at the 2012 Salon International de la Haute Horlogerie, despite macroeconomic uncertainties, supply constraints & potential slowdown in Asia
CONSUMERS6 min read
Luxury Society Market Guides: UAE, UK & USA
The second in our series of state-of-the-industry reports, focusing on the products, drivers and affluence that characterise the luxury industry in various regions Following the launch of our local market…
CONSUMERS11 min read
A Year of Opportunity in Luxury M&A: Patrice Mueller
Patrice Müller, partner at Ipolitis & Hubertus, delves beyond global economic uncertainties to suggest that 2012 will be a year of real opportunities in luxury M&A
LEADERS5 min read
The Latest Appointments, Pucci, Tod’s & Girard-Perregaux
The Latest Appointments at David Yurman, Sonia Rykiel, Michael Kors, Anya Hindmarch, Saks Fifth Avenue, Jean Paul Gaultier, De Beers and The Row
DIGITAL6 min read
The Future of Fashion Week, Decidedly Digital
KCD’s Digital Fashion Shows platform wins the approval of editors and designers, but does it pose the potential to negate the need for the press?