EVENTS

Agenda: Understanding the UHNW Consumer, London 2014

by

Sophie Doran

|

This is the featured image caption
Credit: This is the featured image credit

Luxury Society is pleased to welcome C-Suite speakers from Shangri La, Fabergé, Greubel Forsey, The Macallan & more for our LS Keynote event in London

Over the last decade, collaborations between luxury brands and contemporary artists have gone beyond mere artistic partnerships towards a new kind of luxury branding.

PARIS – Art and fashion have always developed side by side, for fashion, like art, often gives visual expression to the cultural zeitgeist. During the 1920s, Salvador Dalí created dresses for Coco Chanel and Elsa Schiapparelli. In the 1930s, Ferragamo’s shoes commissioned designs for advertisements from Futurist painter Lucio Venna, while Gianni Versace commissioned works from artists such as Alighiero Boetti and Roy Lichtenstein for the launch of his collections. Yves Saint Laurent’s vast art collection, recently auctioned at Christie’s in Paris, testified to his great love of art and revealed the influence of a variety of artists on his own designs.

In the 1980s, relationships between luxury brands and artists were advanced when Alain Dominique Perrin created the Fondation Cartier. In the Fondation Cartier pour l’Art Contemporain, a book marking the foundation’s 20th anniversary, Perrin says he makes “a connection between all the different sorts of arts, and luxury goods are a kind of art. Luxury goods are handicrafts of art, applied art.”

The Fondation Cartier pour l’Art Contemparain building in Paris

Luxury Society is pleased to welcome C-Suite speakers from Shangri La, Fabergé, Greubel Forsey, The Macallan & more for our LS Keynote event in London

Luxury Society is pleased to welcome C-Suite speakers from Shangri La, Fabergé, Greubel Forsey, The Macallan & more for our LS Keynote event in London

Based on the success of our 2013 conferences in London and New York City, Luxury Society is thrilled to confirm our second series of events in partnership with Bloomberg, focused on Understanding the Ultra High Net Worth Consumer of Luxury.

On Wednesday May 28th at Bloomberg’s City Gate House we will explore the habits and desires of UHNW individuals over an afternoon, through a mix of keynotes, panel discussions and break-out workshops.

Below you will find our finalised agenda and confirmed speakers. Or use this link to view our full event brochure with speaker biographies and content overviews for each session.

We have just a handful of seats remaining. Please note that attendance is by invitation only, restricted to luxury brand executives. Please email [email protected] as soon as possible to request registration.

We look forward to connecting with our members in London.

The Luxury Society Team

“ 78% of luxury executives are confident that revenue from UHNW individuals will rise in 2014 ”

AGENDA & SPEAKERS

1.00pm Welcome Address
Pierre-Yves Poulain, President, Luxury Society

1.05pm How is the Luxury Market Performing?
Michael Byrne, Director, Wealth X

1.30pm What Products and Services Are the Most Inspiring to UHNWI’s?

Jonathan Beckett, CEO, Burgess Yachts
Giles English, Co Founder, Bremont
Katharina Flohr, Managing & Creative Director, Fabergé
Ken Grier, Director, The Macallan

2.20pm Refreshments Break

2.30pm Print & Digital: Decoding The Multimedia Maelstrom
Christophe Balaresque, Luxury Brands Director, Arjo Wiggins

2.50pm How Are Luxury Brands Working With Digital To Reach UHNWI’s?

Victoria Christian, Brand Ambassador, Clive Christian
Stephen Forsey, Co-Founder, Greubel Forsey
Paul James, Global Brand Leader, Starwood Luxury Hotels

3.40pm Refreshments Break

3.50pm What are Some Strategies for Attraction & Retention?

Reaching the UHNW Consumer in Private Jet Terminals
Yossi Goldsmith, Global Business Strategy, ADLUX

Training Sales Staff to Manage UHNWI Expectations
Hervé de Gouvion de Saint-Cyr, Director, Luxury Attitude

Engaging the UHNW Consumer Online
Rony Zeidan, Founder, RO New York

4.50pm Refreshments Break

5.00pm Where Are Luxury Consumers Traveling & What Do They Buy?
Manelik Sfez, Head of Marketing, Global Blue

5.20pm How Are Luxury Brands Working to Serve UHNWI’s?

Alex Berry, Group Sales and Marketing Director, Chapman Freeborn
Darren Gearing, EVP Europe, Shangri La Hotels
Laurent Perignon, COO, Camper & Nicholsons

6.10pm What Do I Know About the UHNW Consumer?
Sara Cosgrove, Principal, Sara Cosgrove Interiors

6.30pm Cocktail Reception

EVENT DETAILS

LS Keynote: Understanding the Ultra High Net Worth Consumer
Wednesday May 28th 2014

Registration from 12pm
Keynote session from 1pm – 6.30pm
Closing cocktail from 6.30pm – 7.30pm

Venue: Bloomberg City Gate House
39-45 Finsbury Square, London EC2A 1PQ

Twitter Coverage
@LuxurySociety using the #UHNW hashtag

To learn more about our event concept and distinguished speakers please see the following articles:

Attracting, Serving & Retaining the UHNW Luxury Consumer
Rethinking Rarity In Haute Horlogerie: Greubel Forsey
In Conversation With Paul James, Global Brand Leader, Starwood Luxury Hotels

Sophie Doran
Sophie Doran

Creative Strategist, Digital

Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.

EVENTS

Agenda: Understanding the UHNW Consumer, London 2014

by

Sophie Doran

|

This is the featured image caption
Credit : This is the featured image credit

Luxury Society is pleased to welcome C-Suite speakers from Shangri La, Fabergé, Greubel Forsey, The Macallan & more for our LS Keynote event in London

Over the last decade, collaborations between luxury brands and contemporary artists have gone beyond mere artistic partnerships towards a new kind of luxury branding.

PARIS – Art and fashion have always developed side by side, for fashion, like art, often gives visual expression to the cultural zeitgeist. During the 1920s, Salvador Dalí created dresses for Coco Chanel and Elsa Schiapparelli. In the 1930s, Ferragamo’s shoes commissioned designs for advertisements from Futurist painter Lucio Venna, while Gianni Versace commissioned works from artists such as Alighiero Boetti and Roy Lichtenstein for the launch of his collections. Yves Saint Laurent’s vast art collection, recently auctioned at Christie’s in Paris, testified to his great love of art and revealed the influence of a variety of artists on his own designs.

In the 1980s, relationships between luxury brands and artists were advanced when Alain Dominique Perrin created the Fondation Cartier. In the Fondation Cartier pour l’Art Contemporain, a book marking the foundation’s 20th anniversary, Perrin says he makes “a connection between all the different sorts of arts, and luxury goods are a kind of art. Luxury goods are handicrafts of art, applied art.”

The Fondation Cartier pour l’Art Contemparain building in Paris

Luxury Society is pleased to welcome C-Suite speakers from Shangri La, Fabergé, Greubel Forsey, The Macallan & more for our LS Keynote event in London

Luxury Society is pleased to welcome C-Suite speakers from Shangri La, Fabergé, Greubel Forsey, The Macallan & more for our LS Keynote event in London

Based on the success of our 2013 conferences in London and New York City, Luxury Society is thrilled to confirm our second series of events in partnership with Bloomberg, focused on Understanding the Ultra High Net Worth Consumer of Luxury.

On Wednesday May 28th at Bloomberg’s City Gate House we will explore the habits and desires of UHNW individuals over an afternoon, through a mix of keynotes, panel discussions and break-out workshops.

Below you will find our finalised agenda and confirmed speakers. Or use this link to view our full event brochure with speaker biographies and content overviews for each session.

We have just a handful of seats remaining. Please note that attendance is by invitation only, restricted to luxury brand executives. Please email [email protected] as soon as possible to request registration.

We look forward to connecting with our members in London.

The Luxury Society Team

“ 78% of luxury executives are confident that revenue from UHNW individuals will rise in 2014 ”

AGENDA & SPEAKERS

1.00pm Welcome Address
Pierre-Yves Poulain, President, Luxury Society

1.05pm How is the Luxury Market Performing?
Michael Byrne, Director, Wealth X

1.30pm What Products and Services Are the Most Inspiring to UHNWI’s?

Jonathan Beckett, CEO, Burgess Yachts
Giles English, Co Founder, Bremont
Katharina Flohr, Managing & Creative Director, Fabergé
Ken Grier, Director, The Macallan

2.20pm Refreshments Break

2.30pm Print & Digital: Decoding The Multimedia Maelstrom
Christophe Balaresque, Luxury Brands Director, Arjo Wiggins

2.50pm How Are Luxury Brands Working With Digital To Reach UHNWI’s?

Victoria Christian, Brand Ambassador, Clive Christian
Stephen Forsey, Co-Founder, Greubel Forsey
Paul James, Global Brand Leader, Starwood Luxury Hotels

3.40pm Refreshments Break

3.50pm What are Some Strategies for Attraction & Retention?

Reaching the UHNW Consumer in Private Jet Terminals
Yossi Goldsmith, Global Business Strategy, ADLUX

Training Sales Staff to Manage UHNWI Expectations
Hervé de Gouvion de Saint-Cyr, Director, Luxury Attitude

Engaging the UHNW Consumer Online
Rony Zeidan, Founder, RO New York

4.50pm Refreshments Break

5.00pm Where Are Luxury Consumers Traveling & What Do They Buy?
Manelik Sfez, Head of Marketing, Global Blue

5.20pm How Are Luxury Brands Working to Serve UHNWI’s?

Alex Berry, Group Sales and Marketing Director, Chapman Freeborn
Darren Gearing, EVP Europe, Shangri La Hotels
Laurent Perignon, COO, Camper & Nicholsons

6.10pm What Do I Know About the UHNW Consumer?
Sara Cosgrove, Principal, Sara Cosgrove Interiors

6.30pm Cocktail Reception

EVENT DETAILS

LS Keynote: Understanding the Ultra High Net Worth Consumer
Wednesday May 28th 2014

Registration from 12pm
Keynote session from 1pm – 6.30pm
Closing cocktail from 6.30pm – 7.30pm

Venue: Bloomberg City Gate House
39-45 Finsbury Square, London EC2A 1PQ

Twitter Coverage
@LuxurySociety using the #UHNW hashtag

To learn more about our event concept and distinguished speakers please see the following articles:

Attracting, Serving & Retaining the UHNW Luxury Consumer
Rethinking Rarity In Haute Horlogerie: Greubel Forsey
In Conversation With Paul James, Global Brand Leader, Starwood Luxury Hotels

Sophie Doran
Sophie Doran

Creative Strategist, Digital

Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.

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