As golf sheds its traditional image and attracts younger, affluent audiences, DP World Tour CEO Guy Kinnings reveals the strategy transforming the sport into a must-watch spectacle for luxury brands and consumers alike
The Luxury Innovation Tracker™ is a trend and insights tool that helps luxury brands stay ahead by identifying cutting-edge innovations across industries. Screening around 300 initiatives annually across 9 key verticals, it highlights best-in-class digital, retail, and marketing strategies from over 70 top-performing brands.