Luxury Society’s selection of news articles that are not to be missed this week.
Redefine Tmall: A Mega App beyond Transaction
The Luxury Maisons’ Tmall Imperative report release by DLG guides luxury brands in optimising their…
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Luxury Society’s selection of news articles that are not to be missed this week.
1. Six Next-Level (And Anonymous) Watch Collectors You Need To Follow On Instagram
Not all Instagram accounts are created equal.
Read this on Hodinkee.
2. Three Things For Brands To Consider When Targeting Millennials
Listen to your audience and take their feedback into consideration.
Read this on Forbes.
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3. Luxury Brands Are Preaching ‘Relationships’
As luxury retailers work to maintain relevance in a digital age, they’re taking notes from their direct-to-consumer competition by privileging people over product.
Read this on Glossy.
4. Why Luxury Travel Brands Should Pay Attention to High-End Retail Trends
International spending on luxury goods often tracks movements in worldwide travel. A recent report sheds light on how travel and high-end shopping are intertwined.
— Laura Powell
Read this on Skift.
5. Prada Unveils Restored Mansion in Shanghai
Prada Rong Zhai was unveiled after a six-year renovation and restoration effort.
Read this on WWD.
Cover image credit: Prada – Image: Prada Rhong Zai Mansion
