EVENTS

Luxury Society Joins Digital Luxury Group

by

Pierre-Yves Poulain

|

This is the featured image caption
Credit: This is the featured image credit

The new combined organisation will provide luxury brands with unique industry intelligence, digital agency services, up-to-the-minute news and high quality BtoB events

Over the last decade, collaborations between luxury brands and contemporary artists have gone beyond mere artistic partnerships towards a new kind of luxury branding.

PARIS – Art and fashion have always developed side by side, for fashion, like art, often gives visual expression to the cultural zeitgeist. During the 1920s, Salvador Dalí created dresses for Coco Chanel and Elsa Schiapparelli. In the 1930s, Ferragamo’s shoes commissioned designs for advertisements from Futurist painter Lucio Venna, while Gianni Versace commissioned works from artists such as Alighiero Boetti and Roy Lichtenstein for the launch of his collections. Yves Saint Laurent’s vast art collection, recently auctioned at Christie’s in Paris, testified to his great love of art and revealed the influence of a variety of artists on his own designs.

In the 1980s, relationships between luxury brands and artists were advanced when Alain Dominique Perrin created the Fondation Cartier. In the Fondation Cartier pour l’Art Contemporain, a book marking the foundation’s 20th anniversary, Perrin says he makes “a connection between all the different sorts of arts, and luxury goods are a kind of art. Luxury goods are handicrafts of art, applied art.”

The Fondation Cartier pour l’Art Contemparain building in Paris

The new combined organisation will provide luxury brands with unique industry intelligence, digital agency services, up-to-the-minute news and high quality BtoB events

Dear Members,

We are writing to you today to share the exciting news that Luxury Society has been acquired by Digital Luxury Group, a Geneva based provider of brand intelligence and bespoke digital marketing services.

We have been partnering with Digital Luxury Group for many years, jointly producing the World Luxury Index™. Their unique brand intelligence technologies combined with their international presence and strong client portfolio makes them one of the hottest companies in our growing industry.

.

Leveraging their proprietary research capabilities, alongside our extensive industry news reporting and analysis, together we believe we are creating the leading luxury insights company.

“ Luxury Society will continue to deliver all community, news, and event activities ”

Luxury Society will continue to deliver all community, news, and event activities, and will also release key intelligence reports such as the WorldWatchReport™ and World Luxury Index™.

With the backing of Digital Luxury Group, we also look forward to bringing our members a re-imagined platform for which to connect, inform and inspire luxury brand executives.

For full details we invite you to continue reading the press release or email [email protected] with any further questions.

Otherwise we thank you for your ongoing support and look forward to sharing with you the Luxury Society of the future.

Pierre-Yves Poulain
President

Pierre-Yves Poulain
Pierre-Yves Poulain

Co-Founder

– Extensive experience in HR Industry including management, consulting and headhunting positions at TMP Worldwide, Monster, MrTed and Raymond Poulain Consultants. – Former Secretay General of European Association of People Management (EAPM.org) and Executive Director of French Association of HR Managers (ANDRH.fr) – Expert in e-recruitment and regular speaker and columnist on HR issues

EVENTS

Luxury Society Joins Digital Luxury Group

by

Pierre-Yves Poulain

|

This is the featured image caption
Credit : This is the featured image credit

The new combined organisation will provide luxury brands with unique industry intelligence, digital agency services, up-to-the-minute news and high quality BtoB events

Over the last decade, collaborations between luxury brands and contemporary artists have gone beyond mere artistic partnerships towards a new kind of luxury branding.

PARIS – Art and fashion have always developed side by side, for fashion, like art, often gives visual expression to the cultural zeitgeist. During the 1920s, Salvador Dalí created dresses for Coco Chanel and Elsa Schiapparelli. In the 1930s, Ferragamo’s shoes commissioned designs for advertisements from Futurist painter Lucio Venna, while Gianni Versace commissioned works from artists such as Alighiero Boetti and Roy Lichtenstein for the launch of his collections. Yves Saint Laurent’s vast art collection, recently auctioned at Christie’s in Paris, testified to his great love of art and revealed the influence of a variety of artists on his own designs.

In the 1980s, relationships between luxury brands and artists were advanced when Alain Dominique Perrin created the Fondation Cartier. In the Fondation Cartier pour l’Art Contemporain, a book marking the foundation’s 20th anniversary, Perrin says he makes “a connection between all the different sorts of arts, and luxury goods are a kind of art. Luxury goods are handicrafts of art, applied art.”

The Fondation Cartier pour l’Art Contemparain building in Paris

The new combined organisation will provide luxury brands with unique industry intelligence, digital agency services, up-to-the-minute news and high quality BtoB events

Dear Members,

We are writing to you today to share the exciting news that Luxury Society has been acquired by Digital Luxury Group, a Geneva based provider of brand intelligence and bespoke digital marketing services.

We have been partnering with Digital Luxury Group for many years, jointly producing the World Luxury Index™. Their unique brand intelligence technologies combined with their international presence and strong client portfolio makes them one of the hottest companies in our growing industry.

.

Leveraging their proprietary research capabilities, alongside our extensive industry news reporting and analysis, together we believe we are creating the leading luxury insights company.

“ Luxury Society will continue to deliver all community, news, and event activities ”

Luxury Society will continue to deliver all community, news, and event activities, and will also release key intelligence reports such as the WorldWatchReport™ and World Luxury Index™.

With the backing of Digital Luxury Group, we also look forward to bringing our members a re-imagined platform for which to connect, inform and inspire luxury brand executives.

For full details we invite you to continue reading the press release or email [email protected] with any further questions.

Otherwise we thank you for your ongoing support and look forward to sharing with you the Luxury Society of the future.

Pierre-Yves Poulain
President

Pierre-Yves Poulain

– Extensive experience in HR Industry including management, consulting and headhunting positions at TMP Worldwide, Monster, MrTed and Raymond Poulain Consultants. – Former Secretay General of European Association of People Management (EAPM.org) and Executive Director of French Association of HR Managers (ANDRH.fr) – Expert in e-recruitment and regular speaker and columnist on HR issues

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