Author Image

Sophie Doran

Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.

Author Image
Sophie
Doran
Creative Strategist, Digital

Sophie Doran is currently Senior Creative Strategist, Digital at Karla Otto. Prior to this role, she was the Paris-based editor-in-chief of Luxury Society. Prior to joining Luxury Society, Sophie completed her MBA in Melbourne, Australia, with a focus on luxury brand dynamics and leadership, whilst simultaneously working in management roles for several luxury retailers.

Latest articles from

Sophie

DIGITAL

Jerome Allien, Founder, Boom Mobile

Jerome Allien isn’t convinced that brands are using mobile to its full potential, but remains confident that mobile will soon become the number one device in our lives Jerome Allien…
LEADERS

Dr Ulrich Bez, CEO, Aston Martin

Dr Ulrich Bez, CEO of Aston Martin, feels that the word luxury is used too freely these days but through sacrifice of the ordinary, his beloved brand has become the epitome of it

DIGITAL

Kamel Ouadi, EVP, NOWNESS

Kamel Ouadi, global digital media director of Louis Vuitton and EVP of NOWNESS, tells us why traditional advertising models never fully answered the core objectives of the luxury market