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Sarah Jones

Sarah Jones is a staff reporter at Luxury Daily.

Author Image
Sarah
Jones
Staff Reporter at Luxury Daily

Sarah Jones is a staff reporter at Luxury Daily.

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Sarah

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What Farfetch’s Latest Acquisition Means for Luxury Retail

Farfetch’s latest acquisition of New Guards Group will see the online retailer leverage its data and retail capabilities along with New Guards’ strategic vision to help drive growth for the group’s brands and other emerging labels. As Farfetch makes the leap into brand building and development, is this a route that other multibrand retailers could follow?