Pierre Maillard

Pierre Maillard is Editor-in-Chief of Europa Star, the leading industry publication for luxury watches.

Pierre

Maillard

Editor -In-Chief, Europa Star

Pierre Maillard is Editor-in-Chief of Europa Star, the leading industry publication for luxury watches.

Latest articles from

Pierre

DIGITAL

“The Danger Lies Not With The Humanisation of Robots, But With The Robotisation of Humans”

Europa Star’s Pierre Maillard on the rise of robotisation and automation. The German futurologist Gerd Leonhard was invited to the 8th Haute Horlogerie Forum last autumn. He had one piece…

LEADERS

Mid-Range Watches: Strengthening the Base of the Pyramid

High on the intoxicating returns from its ascent to the dizzying heights of luxury, the Swiss watch industry has now fallen back to earth. Europa Star’s Pierre Maillard evaluates the watch industry’s mid-range offering.

RETAIL

The State of the Luxury Watch Industry in 2016

Pierre Maillard, the Geneva-based editor-in-chief of Europa Star, the leading watchmaking industry magazine, investigates the forces shaping the luxury watch business in 2016.