Balenciaga’s controversial end to the year saw the French fashion house drop seven places in the Lyst Index’s hottest brands ranking, making it the first time the brand fell out of the Top 10 since the index started.
Latest articles from
Limei
Global Luxury Sales Expected to Grow By Up To 10 Percent In 2023: Report
Despite what many see as a challenging year ahead in 2023, global sales in luxury are expected to grow between 5 to 10 percent, according to the latest The State of Fashion 2023 report released by The Business of Fashion and McKinsey & Company, providing a bright spot in an otherwise gloomy outlook for the fashion industry.
RANKIN Creative CEO: “Brands Need to Be Relevant, Not Just For Today, But For Tomorrow.”
At a time when luxury companies are looking to forge deeper and more meaningful connections with their customers, the question that RANKIN Creative CEO Richard Pinder often puts forward to his clients is: how are you as a company ensuring your brands are relevant within popular culture?
Chanel, Dior, and Hermès Named World’s Fastest Growing Brands – Report
Chanel, Dior, Hermès, and Gucci are among the world’s top twelve fastest-growing brands, according to Interbrand’s Best Global Brands Report, whose focus this year is aimed at how the world’s leading brands are successfully navigating the rapidly changing business landscape.
Big Shows and Celebrities Drive Interest Around World’s Hottest Brands
Extravagant spectacles and standout celebrity looks helped drive searches around the world’s hottest brands and products in the third quarter, according to the latest edition of the Lyst Index, which ranked Gucci at the top for a second consecutive quarter.
For Fabienne Lupo, The Next Chapter For Luxury To Consider Is Renewal.
Ahead of its first edition, Fabienne Lupo, the former CEO of Fondation de la Haute Horlogerie and founder of ReLuxury, discusses her hopes and aims for the event and why it’s so important for the luxury industry to rethink how to integrate its pre-owned products back into its businesses.
The New Age of Luxury Has Arrived. And It’s “Guilded.”
Rest-inations, digital dining clubs and guestlist getaways are the new trends reshaping the world of the ultra-high net worth individual, who post-pandemic, have become an increased focus for luxury brands. But there is more than meets the eye to this new age of luxury, because it’s not just about creating a community for the super-wealthy, but also about curating communities for each segment of customer.
Some Luxury Brands Are Moving To Expressive Luxury. Does That Mean The Era of Accessible Luxury Is Over?
Sustainability and self-expression are two of the values that define the new trend of “expressive luxury,” a key segment of the luxury audience that some luxury brands like Coach are looking to pursue in the coming years. But does this mean that the era of accessible luxury is over?
Gucci Knocks Balenciaga Off Top Spot as World’s Hottest Brand
A special collaboration with Adidas, the presentation of its resort collection in Puglia, Italy, and another collaboration with the singer Harry Styles, helped Italian fashion house Gucci claim back its title of the hottest brand from Balenciaga after three quarters.
The Very Important Customer Wants More Than Just Luxury Goods. They Want Emotional Connection.
Private stores, more intimate events and elaborate gifting are just some of the lengths in which luxury brands seek to lure in the Very Important Customer, who post-pandemic has become more of a focus for companies seeking to gain more traction with this highly elusive spender, but what does cultivating that relationship actually mean for brands?