The future of luxury is evolving and very definition of luxury is changing. Here, Jonathan Ford, Founding Creative Partner at Pearlfisher examines the key shifts in play to help brands rethink the concept.
Jonathan Ford
Designer, Chief Creative Officer & Founder of Pearlfisher – of one of the worlds finest creative partnerships providing Futures Strategy & Design for Challenger & Iconic Brands
Jonathan
Ford
Partner & chief creative officer
Designer, Chief Creative Officer & Founder of Pearlfisher – of one of the worlds finest creative partnerships providing Futures Strategy & Design for Challenger & Iconic Brands