It is imperative for brands to build sustainability into their business models. Weleda, an international natural beauty brand, has been pioneering a sustainable approach to business for almost a century. Here are their key insights for brands who want to embark on this journey.
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Diana
Debunking the Ethical Diamond Myth – Interview with Forevermark Senior VP Costantino Papadimitriou
Technology advances has seen the conversation around synthetic diamonds grow in recent years, with the stones sometimes suggested as a more ethical option. But do these claims really stand up?…
Luxury Retail: The Power of Positive Communication
Once it was enough for a business to make a good product, or offer a good service to win over their customers. However, a growing environmental and social consciousness among…
Copenhagen Fashion Summit 2017: Seven Takeaways for the Luxury Industry
The Copenhagen Fashion Summit brings together leading figures in fashion and sustainability to discuss the future of the industry. Diana Verde Nieto attended the event for the first time and shares seven takeaways from the event.
What Does “Made in America” Luxury Really Look Like?
What does home-grown, made-in-the-USA, all-American luxury mean? It’s perhaps easier, when thinking of luxury, to think of Europe – a Swiss-made watch carries a certain cachet, for example. As does perfume and lingerie produced in France, or British wool, German cars, or Scottish whiskies.
What Impact Will Brexit Have On The Luxury Industry?
As the UK trudges through a cold February, the UK’s June 2016 vote to leave the European Union already feels like a long time ago – particularly when one considers all that has happened on the global stage since. We already live in a very different world, both politically and economically.
2017 Predictions for the Luxury Industry: Adapt to Succeed
At the start of a new year, our minds inevitably turn to hopes and plans for the future. The luxury industry is no different: each company must choose a course of action, produce a set of ideas, and form strategies for the business year ahead.
Working with Purpose: Luxury in 2016 Requires Vision and Principles
With an increasing consumer demand for transparency, retailers must go beyond profit to lead the way. Positive Luxury, in partnership with EY Beacon Institute, explore the link between luxury and…
2016 Predictions For Luxury Sustainability & Innovation
The year 2015 propelled the luxury industry forward on sustainability. Now, looking at how luxury brands can tackle the topic in 2016, Positive Luxury’s CEO presents a snapshot of the company’s latest report.
The Cost Of Sustainability For Luxury
Sustainability has become more than a buzz word and is now an enviable component for any luxury business looking for traction with the new generation of wealthy – but this credible advantage comes at a price.