ParcelLab Head of UK Clients Conor McGrath explains why the shipping process holds the key to maximising engagement with seasonal customers, and how to inspire them to come back for more.

Conor McGrath
Conor McGrath is Head of UK Customers at parcelLab, which specialises in managing post-purchase customer communications for brands and retailers to improve the buying experience and drive sales.



Conor
McGrath
Head of UK Customers, parcelLab
Conor McGrath is Head of UK Customers at parcelLab, which specialises in managing post-purchase customer communications for brands and retailers to improve the buying experience and drive sales.