With a decade of experience working in the Greater China market, specializing in luxury branding, new media, and trend forecasting, Avery Booker has closely watched and chronicled the emergence of the global Chinese luxury consumer on the world stage.
Avery
Booker
Partner
With a decade of experience working in the Greater China market, specializing in luxury branding, new media, and trend forecasting, Avery Booker has closely watched and chronicled the emergence of the global Chinese luxury consumer on the world stage.
Latest articles from
Avery
CONSUMERS5 min read
China’s Luxury E-Commerce Market Heads In A New Direction
Avery Booker of Jing Daily investigates why Macy’s, Neiman Marcus & Net-A-Porter are using an Online-to-Offline e-Commerce Model in China
CAMPAIGNS6 min read
8 “Made For China” Luxury Cars
Avery Booker of Jing Daily presents eight “Made for China” luxury cars, running the gamut from gorgeous to gaudy
CONSUMERS6 min read
The Decline of Conspicuous Consumption in China?
Avery Booker of Jing Daily discusses the political, social and economic issues forcing a potential slowdown of conspicuous luxury consumption in China
CONSUMERS2 min read
Chinese Outbound Tourist-Shoppers flock to Paris & New York
Avery Booker of Jing Daily reveals that group travel from China is now on the wane, as 72% of China’s outbound tourists look to individual “high-end” travel experiences
CONSUMERS3 min read
Why Beijing’s Anti-Luxury Advertising Campaign Won’t Help The Wealth Gap
Avery Booker of Jing Daily navigates the new advertising laws in Beijing, prohibiting outdoor advertisements that “promote hedonistic or high-end lifestyles
CONSUMERS5 min read
How Does Chinese Wine Stack Up? Experts Weigh In
Avery Booker of Jing Daily explains China’s increasing interaction with the Wine industry, both in local production and vineyard acquisitions in Chile and France
CONSUMERS5 min read
Who Will Benefit Most From Chinese Millionaires?
Richemont, LVMH, Sotheby’s & Christie’s are among the luxury players vying for some of the money that affluents in China are spending, not saving, says Jing Daily Richemont, LVMH, Sotheby’s…
