There is an unspoken rule in heritage brand design: the more storied the maison, the more it should disappear. Let the product speak, let the archive breathe, keep the identity quiet and the palette restrained. The brand as vessel, not voice.
Aude Degrassat
Aude Degrassat is Executive Creative Director at DLG, parent company of The Luxury Society. Based in Geneva, her work has been recognised by The Webby Awards, Awwwards and FWA.
Aude
Degrassat
Aude Degrassat is Executive Creative Director at DLG, parent company of The Luxury Society. Based in Geneva, her work has been recognised by The Webby Awards, Awwwards and FWA.
