Luxury Brands’ 300 Most Liked Instagram Posts 2024
Dive into the world of luxury social media with our curated list of the Top 300 Most Liked Instagram Posts of 2024. This comprehensive analysis monitors 172 leading luxury brands across Fashion, Watches, Jewelry, and Beauty, highlighting the pinnacle of creativity and audience engagement.
The data spans the period from January 1, 2024, to December 5, 2024, offering an exclusive glimpse into the posts that defined luxury Instagram performance this year.
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Brand
Published on
Caption
Media
URL
Type
# Likes
# Comments
Engagement rate
Instagram Post
1
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Gucci
08/08/2024
“I am very excited to welcome Jin as Global Brand Ambassador. His warm and kind personality is truly magnetic, and his style is simply unique. He is a generous and extraordinary artist who is able to move people with his music, which makes us even more honored to share this journey with him.” Sabato De Sarno
Welcoming Jin from BTS to the Gucci family as our new Global Brand Ambassador.
#Gucci #Jin #BTS #JinxGucci
Image
4.119.176
75.723
80.150.401
2
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Louis Vuitton
16/08/2024
Jude Bellingham for Louis Vuitton. The Maison and @pharrell are pleased to welcome English footballer @judebellingham as the newest Friend of the House — embarking on a collaborative adventure in Menswear.
#JudeBellingham #PharrellWilliams #LouisVuitton
Sidecar
3.622.825
8.208
65.298.198
3
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Gucci
24/09/2024
Marking his first visit to the city and fashion show with the House, Global Brand Ambassador Jin from BTS gets ready to attend the Spring Summer 2025 women’s show by Sabato De Sarno at Triennale Milano.
#GucciIstante #GucciSS25 #MFW #Jin
Video
3.069.038
47.778
59.584.934
4
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Louis Vuitton
23/07/2024
Lisa for Louis Vuitton. The Maison and @NicolasGhesquiere are pleased to welcome the global music superstar and style icon as the newest House Ambassador, embodying shared values in excellence, culture, and craft.
#Lisa #NicolasGhesquiere #LouisVuitton
Image
2.845.180
24.334
2.147.483.647
5
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Louis Vuitton
27/08/2024
Felix in Louis Vuitton. Marking the opening of the Stray Kids〈dominATE SEOUL〉world tour, the House Ambassador wore a custom Louis Vuitton ensemble by @nicolasghesquiere featuring a shearling jacket for his performance at the KSPO DOME in Seoul.
#Felix #NicolasGhesquiere #LouisVuitton
Sidecar
2.449.191
23.390
44.465.331
6
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Cartier
06/02/2024
Paul Mescal, JISOO, Jackson Wang, Yara Shahidi and Labrinth. The Maison’s Trinity ambassadors will embody the codes of this iconic ring - creativity, diversity, universality – in a new campaign film, coming soon.
#CartierTrinity
#Trinity100Celebration
Image
2.209.008
13.342
2.147.483.647
7
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Louis Vuitton
02/10/2024
Women’s Spring-Summer 2025 Show. House Ambassador Lisa attended @NicolasGhesquiere’s latest collection unveiling at the historic Cour Carrée du Louvre in Paris. Watch the full show via link in bio.
#LVSS25 #NicolasGhesquiere #LouisVuitton
Video
1.995.871
28.170
36.342.481
8
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Louis Vuitton
23/07/2024
Lisa for Louis Vuitton. « I am very excited to welcome Lisa as a House Ambassador. She has a daring spirit and charisma that I find incredibly compelling. She is as bold and creative with her music as she is with her fashion, and it is a privilege to accompany her on this journey. » — Nicolas Ghesquière. Member of K-Pop group Blackpink, @lalalalisa_m personifies @NicolasGhesquiere’s bold Womenswear vision — marked by individuality and empowerment.
#Lisa #NicolasGhesquiere #LouisVuitton
Video
1.968.974
26.519
3.590.032
9
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Fendi
15/07/2024
Bang Chan embodied the essence of #FendiFW24 for a photoshoot in Milan.
Women’s Fall-Winter 2024 Show. Infused with fresh renditions of the Maison’s signatures, @NicolasGhesquiere’s latest collection unfurls through a series of shimmering diaphanous gowns and meticulously structured silhouettes. Watch the full show via link in bio.
#LVFW24 #NicolasGhesquiere #LouisVuitton
Video
1.654.445
13.627
30.088.639
15
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Gucci
16/05/2024
Lee Know from Stray Kids arriving at Tate Modern in London for the reveal of Sabato De Sarno’s new collection.
#GucciCruise25 #GucciLondra #LeeKnow #StrayKids
Sidecar
1.597.327
14.454
30.736.376
16
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Louis Vuitton
10/03/2024
Women’s Fall-Winter 2024 Show. House Ambassador @yong.lixx spends the day with Louis Vuitton in Paris before walking in @NicolasGhesquiere’s latest collection presentation at the Cour Carrée du Louvre. Watch the full film via link in bio.
#Felix #LVFW24 #NicolasGhesquiere #LouisVuitton
Video
1.468.448
13.871
26.738.032
17
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Calvin Klein
17/02/2024
Sleekness in a snap. Jung Kook wears the ultimate spring layer. The Classic Trench is water-resistant with a covered placket for a minimalist touch.
Video
1.376.877
18.762
54.848.162
18
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Gucci
20/07/2024
Flowers for Flora
Miley Cyrus, the star of the dreamy Gucci Flora campaign by Creative Director Sabato De Sarno, in a special live performance of her GRAMMY award-winning song, ‘Flowers,’ at the iconic Chateau Marmont in Los Angeles to celebrate summer and the new fragrance campaign’s chapter.
#GucciFlora #MileyCyrus #GucciBeauty
Video
1.367.994
10.558
2.147.483.647
19
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Calvin Klein
09/09/2024
@eunwo.o_c wears Calvin Klein Studio. Inspired by craft and premium materials.
Seen in the Lamb Leather Car Coat, Cotton Silk Tee and Relaxed Cotton Cashmere Jean.
Discover new Calvin Klein Studio on CalvinKlein.com
Sidecar
1.318.715
8.312
51.764.741
20
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Tiffany & Co
05/09/2024
null
Sidecar
1.292.534
6.160
79.752.834
21
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Calvin Klein
16/02/2024
Let your fit do the talking. Jung Kook wears new denim.
Wide cut, slung low on the hips for big attitude.
Slim and sleek for visual impact.
Photographed by @mertalas.
Sidecar
1.280.154
15.464
50.917.369
22
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Dior Beauty
19/08/2024
@BadGalRiri now embodies the world of J’adore. A fragrance that has been present for all women all over the world, brilliantly and faithfully, for over two decades.
“Being the new face of J’adore is both an honor and a mission. This scent, that I have known and loved for so long, means so much to women. It is more than a perfume; it is a companion and a reference. I am especially touched to join this adventure and to contribute to it through my world, my story, my roots, as well as my creativity and my own femininity.”
#DiorBeauty #DiorParfums #JadoreDior
Image
1.209.953
1.833
92.114.704
23
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Calvin Klein
08/01/2024
@jeremyallenwhitefinally moments before the 2024 Golden Globe Awards.
An exploration in tuxedo dressing. Jeremy wears a custom Calvin Klein look by our Atelier, designed in New York City.
Sidecar
1.173.927
3.873
2.147.483.647
24
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Cartier
23/06/2024
The Maison’s High Jewelry Global Ambassador Deepika Padukone elegantly presents a stunning creation from the latest collection, Nature Sauvage. Combining surprise and creativity, a turtle is concealed within an abstract floral necklace, enhancing an imposing 71.90-carat rubellite. #CartierNatureSauvage #CartierHighJewelry
Image
1.166.728
2.714
78.709.766
25
bdubuc
20/12/2024 06:48 AM
bdubuc
20/12/2024 06:48 AM
Michael Kors
07/09/2024
Introducing our first-ever watch collaboration with Michael Kors India Watch Ambassador @AnushkaSharma. #MichaelKors
The new, limited-edition timepiece features a sleek design complemented by vibrant green accents. Her signature is beautifully engraved onto each watch, adding a personal touch to the special-edition piece.
As the use of artificial intelligence opens up more opportunities for brands to express their creativity on social media, does it even matter to marketers whether the content created is real or not, if the reactions or responses from their audiences are positive?
Cannes Lions is the largest festival of creativity in the world, celebrating the best of advertising over the past 12 months, yet there is one particular industry that seems to be absent every year: luxury. But why? DLG Global Chief Creative Officer and two-time judge Frederic Bonn delves into the subject and breaks down how luxury brands can better leverage their creativity to their advantage.
Tracking your brand in conversations related to your company and products is a powerful tool that should be implemented by all brands to ensure they have access to real-time insights about their customers and industry, says Anne-Sophie Scharff, Strategic Planning Manager at DLG.