Arthur Touchot, Specialist & Head of Digital Strategy for the Phillips Watches Department, shares his insights on the transformative journey of watch auctioning during the age of pandemic.
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Meaghan
Luxury Industry Set to Decline By 18 Percent This Year Due to COVID-19
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Online Interest in Skincare Is Rapidly Growing, How Can Brands Seize the Moment?
The latest research from DLG (Digital Luxury Group) indicates that while new skincare brands have quickly grown over the last three years, established brands like Neutrogena, La Roche-Posay and La Mer are also keeping pace with younger players on the market.
Zenith CEO Julien Tornare On Breathing New Life Into The Brand
In the latest episode of “Reshaping Luxury,” Zenith CEO Julien Tornare speaks on the luxury watchmaker’s latest initiatives, from limited editions, a collaboration with Phillips Auction house and much more.
How eBay Pulled Off Becoming One of the Largest Luxury Watch Marketplaces in the World
Sam Bright, Vice President and General Manager of Verticals at eBay discusses how the mega e-commerce platform has successfully infiltrated the secondary luxury watch market in an increasingly competitive field.
Keynote 2020 Preview: How Moncler’s ‘Genius’ Strategy Embodies A Brand For Every Generation
Ahead of this year’s Luxury Society Keynote, Roberto Eggs, Moncler Chief Marketing & Operating Officer, discusses the latest developments for the brand’s “Genius” strategy, a shift toward digital advertising, and coordination as a key ingredient for success.
Geneva Keynote 2020: Full Speaker Line-Up Announced
Keynote 2020 Preview: How BMW Puts Brand Authenticity Above All
Ahead of this year’s Luxury Society Keynote, Tobias Weber, BMW Head of Brand & Entertainment Cooperations and KOL Relations, discusses how brand continuity helps BMW remain a top player in the ever-dynamic luxury field.
Building Resilience During COVID-19
Last week’s IMD Business School virtual panel brought together luxury leaders from Lamborghini, McKinsey & Company, Digital Luxury Group and more to help the community make sense of COVID-19 and reflect together on what it means for the industry.