Ever since China reopened its borders earlier this year, luxury brands have been anticipating the return of Chinese travellers. But before they set their hopes too high, they should be aware that post-pandemic, the Chinese consumer’s motivations and expectations are not what they once were.
Jacques Roizen
Jacques leads DLG (Digital Luxury Group)’s research and consulting business and helps brands elevate their digital strategies and digital operations in China, by designing transformation programs to accelerate performance across the Chinese digital ecosystem. Before joining DLG, he was the CEO of Pandora Greater China, an EVP at Baozun (China’s largest e-commerce operator) and the China CEO of a large fast fashion retailer. He also spent 16 years in New York, working with McKinsey and Alvarez & Marsal.
Jacques
Roizen
Managing Director, Consulting, DLG (Digital Luxury Group)
Jacques leads DLG (Digital Luxury Group)’s research and consulting business and helps brands elevate their digital strategies and digital operations in China, by designing transformation programs to accelerate performance across the Chinese digital ecosystem. Before joining DLG, he was the CEO of Pandora Greater China, an EVP at Baozun (China’s largest e-commerce operator) and the China CEO of a large fast fashion retailer. He also spent 16 years in New York, working with McKinsey and Alvarez & Marsal.