Sign in to your Luxury Society account

Not a member yet?

Luxury Society members are professionals working in the luxury industry. They enjoy exclusive access to insights about the future of luxury. To apply, please enter your e-mail address.

Her contributions

- 10 Aug 2017 by

Why the ‘Millennial’ Concept Fails in China

- 25 Jul 2017 by

Dior is the Top Relevant Luxury Brand Among China’s Generation Z

- 13 Jul 2017 by

Chinese Social Media in 2017: What You Need to Know

- 19 Jun 2017 by

10 Luxury Brand WeChat Campaigns for Father’s Day

- 13 Jun 2017 by

4 Findings on the Digital Habits of Chinese Consumers that Luxury Brands Need to Know

- 29 May 2017 by

5 Takeaways for Luxury Brands from Political Celebrity Missteps in China

- 22 May 2017 by

Luxury Brands Get Love Struck In China

- 08 May 2017 by

China’s ‘Kim Kardashian’ Sparks Controversy as Dior’s New Brand Ambassador

- 03 May 2017 by

Chinese Social Media Is Obsessed with Yang Mi’s Met Gala Debut with Michael Kors

- 06 Apr 2017 by

APASS: What Luxury Brands Need to Know about China’s Top Online Shoppers

- 29 Mar 2017 by

6 Ways Luxury Brands Use WeChat for Marketing Campaigns in China

- 17 Mar 2017 by

10 M&A Deals Aiding China’s Ambitions in Luxury