Fashionable Distraction, Beautiful Strangers and an Education in Luxury
The sound bites and statistics that are causing a stir in luxury circles
“ Gone are the days when it was easy to sell luxury goods based on the allure of the brand alone. ”
29%
the rise in Prada’s first half sales despite their recent financial restructuring
“ Tumbling yesterday out of the dark clouds of recession, unemployment and austerity came that gleaming almanac of glamour and self-indulgence, the September Issue of Vogue. ”
667,200
the number of millionaires
resident in New York in 2009
“ We’ve had the age of supermodels as fashion icons and the age of celebrities. Now comes the age of attractive strangers. ”
$1 billion
the revenue generated by
online private sample sales last year
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The Top 50 Most-Searched for Luxury Brands in China
Digital Luxury Group and Luxury Society join forces to reveal the ranking of the top 50 most-searched for luxury brands on search engines in China
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How to Reach the Digital Affluent Male
There are 19 million affluent men on the Internet according to iProspect, and they are researching, shopping and spending more than ever before
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Affluent U.S. Consumers Favour Luxury Brands with Apps
The Luxury Institute and Plastic Mobile explain why wealthy U.S. consumers favor and feel more connected to luxury brands offering an app
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How To Customise Social Media Strategy for Europe
Elizabeth Canon of Fashion’s Collective explains why it is crucial for luxury brands to customise social media strategy for the European market and how best to do so
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The Top 50 Most-Searched for Luxury Brands in China
Digital Luxury Group and Luxury Society join forces to reveal the ranking of the top 50 most-searched for luxury brands on search engines in China
Generation Y: Luxury's Most Buoyant Market
Luxury Shopping in the UK: How the Market Continues to Grow
South Africa’s Luxury Consumers Buck International Trends
Has Luxury Brand Diversification Gone Too Far?
Igor Poza
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